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New Forrester Study Examines Total Economic effect of the Magento Enterprise eCommerce Platform

New Forrester Study Examines Total Economic effect of the Magento Enterprise eCommerce Platform

Creating a composition merchant with $40m in annual online sales and analysed the major value, increase income, and ROI attributable to the Magento platform.
The research concludes, “chiefly, we found that Magento Enterprise Edition provided the interviewed merchants with a steady, scalable, pliable platform that contributed to their additional online income raise.”
Total Economic influence
“Magento Enterprise Edition allowed A Scalable eCommerce Platform That Drives Businesses’ increase”
For a hypothetical composite merchant with $40 million in online sales that operates both brick-and-mortar stores besides its eCommerce website, the study found that with the Magento Enterprise Edition Commerce platform the composite merchant experienced the three-year risk-adjusted costs and profits appeared in the below table:*
Income Uplift
“The composite merchant experiences increase the income rate of 17.3%. Of this, 20% is attributed immediately to the Magento platform. We that the interviewed merchants attributed between 10% and 80% of their revenue rose to the Magento platform. For the interviewed merchants, revenue uplift was driven by more persistent marketing activities, sales events, and site osite improvement, and enabled whis is now possible by Magento’s features and scalability.”*
If you want to know more you can read the full commissioned study done by Forrester Consulting, The Total Economic effect of the Magento Enterprise Edition eCommerce Platform,

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